It’s always good to expand our horizons as online marketers to find new methods for product promotion. Most marketers, however, don’t always take advantage of marketing methods that have shown to work and be profitable. If you have the motivation, then article marketing is well worth your time if you’ve not yet taken advantage of it. While marketing innovations will never stop on the net, and we hope they don’t, still though article marketing has it’s own peculiar attributes.
This is one of those methods in which you truly can get started on a shoe string budget. Your risk is your time, and the potential ROI can be most impressive. Expect to need to be patient, it’s just that if you’re starting out the results will not be overnight. So we’ll be covering 3 excellent benefits of article marketing in this article. So, if you’re target market is doggy door you can easily use article marketing to reach out to it.
Just like anything else, people use things for different reasons, and with article marketing you’ll find lots of marketers using them to help with search engine positioning/rankings. The main purpose with SEO and articles is using them for backlinks; also there are benefits involved with helping to increase page rank, or PR. The backlink is created when an article is deposited, or published, on a site, and the article will have a link(s) that points to your website thus creating a backlink.
One hugely preferred use of articles is to employ them for direct product promotion, or service too. The way you will use articles in this scenario is to write them so they perform an effective presell before the reader clicks through to your site. The art of writing effective presell copy is not difficult once you learn how to do it. So your articles help you build your goodwill or reputation and make it easy for you to convert a prospect into a buyer. For example, if you want to build a relationship with your list in the streaming video provider niche, you can leverage the power of articles to do that.
You can also get creative with your articles and get them published in a free ebook or a report that you can distribute online. By doing this, you can have many people reading your content. When you do this, be sure to place a link to your website on every page of the ebook, and let people download it. You should also make it clear that you are giving away the redistribution rights, so that people who download it give it away to their own visitors and subscribers. Just make sure you’re structuring and designing your report in a professional way. You can achieve incredible results if you end up with a viral ebook that circulates all over the internet. This would provide you with a never ending tide of visitors. All in all, from the above article we come to know that article marketing is alive and kicking. You should not, however, expect instant results, as this is a strategy that takes some time to start working. If you are persistent, you can get benefits that will only increase over time by doing article marketing. To begin with, it is an effective way to get quality prospects to your website. This is also a cost free way to get great results, while many of your competitors may be wasting money on other, more expensive methods. You should, therefore, make optimal use of article marketing and gain as much as you can from it. If your aim is to create a brand in your landlords insurance deals niche market then you should use articles to do that.