Lapsed Domain Names

Interesting article about .com vs. all other TLDs, and why we let our domains lapse.

“Have you ever had a great idea for a website and purchased the domain — only to let it lapse a year later? This isn’t uncommon. We set out to find how often people let domains lapse each year (churn rate) and which of the most popular TLDs suffer the most from this.”

Domain Study

4 Terrific Ways You Can Utilize Hype To Make The Most Of Online Marketing

Selling and hype go hand in hand. If you are trying to get your website off the ground you ought to not undervalue the power of hype in advertising. Hype stimulates excitement, interest, intensity, and urgency in your customer base. You can utilize hype to promote your web site by taking part in remarkable and even flamboyant advertisement campaigns. While some individuals might shy away from these strategies, you need to recognize that hype is not only typical, it is necessary in on-line advertising – particularly when introducing a brand-new web site. Correctly used, hype is simply a great natured and energetic way to produce excitement and cost-free word of mouth promotion. This can easily result in enormous gains in sales and traffic to your brand-new website. Let’s look at four easy methods to produce good and honest hype for the benefit of your new internet site. Continue reading

Suggestions To Generate Competitive Search Engine Optimization Campaigns

When it comes to online marking strategies, very few can beat search engine optimization (SEO). By optimizing your website for search engines, the amount of targeted, organic traffic it receives can increase significantly. Below you will find some SEO tips that will help you on your way to becoming a SEO guru.

When you are deciding what phrases to use throughout your site, use this quick Google test to see if your page has a chance of being a “top result.” Search each of your potential key-phrases (in quotation marks) individually. Choose the key-phrase that retrieves the least amount of results. This way, you will have less competition within your search result pool. Continue reading

Google + and Your Social Media Campaign

Using Google+ as Part of Your Social Media Campaign

Social media networking is an important tool in today’s social economic development. In so doing, you need to select the best social media channel to use.

Google + is a combination of several services that enables you achieve your social break through. Google+ has an interactive and user-friendly interface that allows you to group people in various circles. These circles are classified in different clusters based on areas such as work, family, friends, etc. Continue reading