If you want to establish an online presence for your business, social media marketing is crucial. It’s become the best way to get your business and site known.
If Twitter is part of your social marketing plan, write tweets that have interesting, compelling and varied content. Send out Tweets that contain suggestions and tips that relate to your products and the issues they aim to resolve for your customers. Mixing these tweets with the business promotions can help your followers remain interested with your tweets.
Twitter is a social networking site, so make sure that you are social and communicate with your followers regularly. Remember to say thank you when your name or business is spoken about and to directly provide responses to any questions that are asked. This will help solidify your relationships with followers. This also helps your followers connect to you as a person, rather than a representative of a business.
You should put a ‘like’ box on Facebook on the top of your blog page. That way, folks will “like” you on that site. Having this sitting on your blog will let people like your page without having to navigate away from your site. People are more likely to “like” your content if it is easy to do, and it also advertises your Facebook profile at the same time.
Try adding a widget to your site to maximize its SMM potential. If you place a widget on your website, others can use it to share your content. A widget will also let the visitors share your page directly from your site.
Consider writing as a guest on another blog or having someone come on to write for yours. This can help you generate extra traffic. Be sure that part of the guest blogging contract involves the blog owner linking back to your own site. Make sure you also allow your blogger to link back as well. The other blogger’s readers are probably going to come and check you out.
You may notice that commercial pages on social media sites often feature ads with visually striking and even altered pictures. They do the job of attracting potential customers in a very clever way. Once a potential customer notices your ad, it is highly possible that they will check out your business and potentially buy your product.
Use your social media profiles to bring people to your store or to buy your products. Fill them in on new locations, products, or services. Run some specials that are only open to social media subscribers, and provide coupons available for printing. Make it worth their while to add you as a Facebook friend.
Hold a photo contest to get your customers’ interest in your social media site. Post the contest details to your profile, and offer a prize to the follower that incorporates your brand in the most creative way. With a photo contest, for example, you can expect word to spread throughout many different areas of social media. The end result should be a huge bump in your traffic.
You’ll notice a little traffic and then you will begin getting customers from all across your target market. As long as you’re following the steps and are doing things correctly, you should have little trouble picking up tons of followers.